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Main Menu
  • Fresh in: the month in media round-up for June

  • Winning advice from Aotearoa’s agency founders

  • Great street posters that broke the rules

  • Simran Wadhawan says marketing needs a wider lens

  • Who got the nod?

  • William Terite: broadcasting with purpose

  • Why we need the human touch in the age of AI

YouTube NZ Marketing Awards 2026 finalists announced
Marketing: What’s compelling and what’s colouring-in?

Meet the founders

Meet the founder: Quantum Jump

Meet the founder: YoungShand

Meet the founder: AO Studios

Meet the founder: Insight Creative

Meet the founder: Together

Meet the founders: Pitchblack Partners

Meet the founder: Federation

Meet the founder: Human Digital

Meet the founder: Thompson Spencer Group

Meet the founder: Seed Studio

Meet the founder: Sneakers Media

Meet the founder: The Social Collective

Meet the founder: Brainchild

Meet the founder: Coles & Co

Meet the founder: Get Sponsorship

Meet the founder: HMC

Meet the founder: MoMac

Industry insight

Hey marketers, don’t mistake busyness for progress

June 11, 2026June 12, 2026

Courtney Henderson says constant activity has become the norm for NZ marketers, and it’s time to stop mistaking momentum for progress.

Structure meets innovation: how to be strategic

June 11, 2026June 12, 2026

Brand strategist Mike Pepper shares why many marketing strategies don’t go to plan, and how structure and innovation work hand in hand.

Are we teaching marketers the wrong things?

June 11, 2026June 12, 2026

Perhaps marketing isn’t taken seriously (by some) because we’ve forgotten to teach new generations its ultimate job: driving sales.

Why marketing needs a wider lens

June 4, 2026June 12, 2026

Marketing missing the mark? You might need a broader range of people in the room, says YouTube NZ Marketing Future Marketer of the Year 2025 Simran Wadhawan.

From our partners

June 2026 month in media

50 years forward: Insight Creative on what matters most

Why print remains relevant

AI filters are changing the structure of market access

Behind the scenes at the YouTube NZ Marketing Awards

Introducing Krunch’s M4 Growth Engine

All change at the last-minute? Event experts Uno Loco aced it

50 years on: Insight Creative stays true to its core philosophy

May 2026 month in media

Profiles

Paul Catmur: A career built on words and wit

May 7, 2026May 7, 2026

After 30 years in advertising, Paul Catmur had collected too many stories not to do something with them. So he wrote a book, The Gutter Bar

Creative closer: Dylan Schwartz on what makes great video

April 16, 2026April 16, 2026

Beer ads should be fun, says DB Breweries marketing director

April 16, 2026April 20, 2026

Deep dive

Ikea launch in Aotearoa a ‘Swede success’

May 20, 2026May 15, 2026

How does Ikea launch in a new country, where people think they already know the brand? With an allen key and the ‘Ikea, everywhere’ campaign.

Mitre 10 gets ‘flash’ with digital wayfinding tool

May 18, 2026May 15, 2026

Political campaigns that rocked NZ voters

May 14, 2026May 15, 2026

Top Dogs of Marketing

Top Dogs of Marketing: Bear, Byrdie, Bella and Lady Baabaa from Likeminds

Top Dogs of Marketing: Margot from Academy In-House

Top Dogs of Marketing: Aslan and Gunner from Art of the Possible

Top Dogs of Marketing: ‘GreatHounds’ x Special

Top Dogs of Marketing: Tui from FCB Aotearoa

Top Dogs of Marketing: Blaze from Tonic and Farrimond

Top Dogs of Marketing: Teddy from Thinkerbell

Top Dogs of Marketing: Otto from Alexanders

Top Dogs of Marketing: Bear from Reach

Top Dogs of Marketing: the crew at Phantom Billstickers

Top Dogs of Marketing: Louis from the Marketing Association

Pockets the Chief Nap Officer at Kindred Studio is a Top Dog of Marketing

Top Dogs of Marketing: Pockets from Kindred Studio

Gold Sponsors

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