NZ Marketing Awards

The TVNZ-NZ Marketing Awards is a celebration of exceptional marketing in New Zealand. Each year the Awards seek to recognise the many ways in which marketers shape successful businesses across communication, design, product development, service experience and internal culture.

Now in their 30th year, the awards celebrate those who not only deliver on effective business strategy but also lead business forward in new and innovative ways.

The Awards are split into three categories: Sector Awards, Excellence Awards and the Individual Awards, with winners to be unveiled at a black-tie Awards Night ceremony on December 2 at Cordis Hotel, Auckland.

The Finalists can be found here.

The TVNZ-NZ Marketing Awards are run by NZ Marketing magazine in partnership with Marketing Association and are proudly supported by the following sponsors:

Premier sponsor

TVNZ’s all about sharing the moments that matter to New Zealanders. Each day we reach more than 2 million viewers on air and on TVNZ OnDemand – in lunchrooms, lounge rooms, bedrooms and on whatever device they carry around. Whether we’re breaking news, following adventures, sharing stories, or simply putting smiles on faces, we’re all about doing it better, smarter and on more screens.

TVNZ is honoured to partner with the TVNZ-NZ Marketing Awards to celebrate the industry’s brightest lights. The Awards give us an opportunity to acknowledge the hardwork and outstanding achievements of a thriving industry.

Category sponsors

New Zealand Media and Entertainment (NZME.) is built on a legacy of award-winning journalism and broadcasting. As avid supporters of emerging talent we’re committed to developing our future stars across our media business. We are proud of our talented teams delivering the news, entertainment and information New Zealanders prefer. We also understand there’s more to it than content, access and timeliness – it’s about people, which is why we are enormously proud to support the Rookie Marketer of the Year. We look forward to celebrating and recognising your contribution to the marketing community.

Reaching over 90% of Kiwis, oOh! is the unrivalled away from home media experts, allowing advertisers all across New Zealand to connect, engage and influence consumers where they live, work, shop and play. oOh! leads the market with innovation and insights with their unparalleled network and industry-leading consumer research programs. oOh! is audience-led in everything they do, and continually evolving with world-leading audience data and geo-targeting solutions, offering advertisers new, easy and robust ways to reach, engage and impact audiences away from home, at scale.

New Zealand has more radio frequencies per capita than any other country in the world. The good news is that gives advertisers exceptional opportunities to target both niche and national audiences – but it can make the campaign planning process a little daunting! That’s where The Radio Bureau comes in. A single source for radio advertising, we help advertisers navigate – and optimise – the New Zealand audio landscape. We take pride in working alongside advertising agencies and their clients to provide the most comprehensive, effective and impartial radio solutions possible.

We are a strategy company, a consumer insights company, a brand planning and innovation company. The Discovery Company. Born in 2001, we saw a window of opportunity in the insights space because a lot of agencies were traditional, inflexible and stuck in their ways. Eager to unpack the psychology of consumers, constantly evolve and most importantly apply our business savviness to real commercial challenge, we have grown year on year and now have offices in Auckland, Sydney, London and added the Social Insights agency Gravitas OPG to the group in 2021. We are driven by a desire to enable our clients to win and ultimately for our insight strategies to lead to commercial success. Intelligent people delivering amazing work with forward thinking clients – that’s the name of our game.

ReachMedia is a powerhouse for data-driven marketing. Having invested more than $4 million in recent times into technology and innovation, ReachMedia leads the way in targeted marketing. ReachMedia is breaking boundaries in data science, having built Calibre – the industry standard in NZ for OOH audience measurement for JCDecaux. Whether it’s curating data sets for unprecedented insights into consumer behaviour, or providing the full offline/online strategy with targeted digital marketing, ReachMedia enables Agencies, Big Box Retailers, and SMEs alike, to make data-led decisions on marketing investments and reach customers like never before. ReachMedia provides effective omni-channel marketing solutions for more than 2500 brands and growing, – it’s a new breed of marketing company.

ThinkTV is a dedicated research-driven, marketing and technology development organisation focused on driving a sustainable and thriving TV industry. From understanding how audiences engage with TV and celebrating advertising creativity, ThinkTV champions the power and value of TV and BVOD advertising through research, education and industry development. The organisation was formed in March 2018 with founding members TVNZ, Discovery NZ (previously MediaWorks) and Sky TV. 

Whatever the project and whatever our aims, ICG plan, conceptualise, produce, deploy, amplify and measure – all while thinking creatively and pushing that little bit harder. Browse our case studies to learn more about how we work and what we do for our clients – then get in touch to discuss your requirements.

The Pond is New Zealand’s top specialist recruitment agency in the Creative & Design, Digital & Tech, and Marketing & Media sectors. We focus on finding the best freelance, contract and full-time candidates in the local market, that last the distance and help transform our clients’ businesses. Established in 2006, The Pond is driven by a dedicated team of experienced recruiters who get results for clients daily. Our audited placement average is 4.4 years, so the people we place do stick. If you’re looking for short- or long-term recruitment solutions, then get in touch today.

Event Partner

Marketing Association

Marketing Association is the only New Zealand industry body dedicated to marketing with a defined purpose to inspire business success through a connected marketing community. As a membership body, the Marketing Association’s role is to help our 7,000+ members develop, connect and have a voice. Marketing Association works tirelessly to have marketing seen as a success driver for organisations of all shapes and sizes. MA members are facing complexity and pace in their operating environments and the MA partners with them throughout their marketing career to help them keep ahead.

For sponsorship enquiries contact Vernene Medcalf via email or give her a call on 021 628 200.

Download a copy of the 2021 TVNZ-NZ Marketing Awards media kit.