The YouTube NZ Marketing Awards 2025
Aotearoa’s finest marketing achievements are in the spotlight again as we call for entries to the YouTube NZ Marketing Awards, which celebrate exceptional marketing across strategies, campaigns and individuals.
After a triumphant awards event last year, NZ Marketing magazine and the NZ Marketing Association are thrilled to continue our partnership with YouTube. We are excited to invite marketers nationwide to share how their strategies, innovations and creativity have delivered real results to their businesses and brands.
Caroline Rainsford, Country Director of Google New Zealand, says: “We are thrilled to continue our sponsorship of the YouTube Marketing Awards in New Zealand. At YouTube, we’re proud to play a small part in recognising the incredible work that comes out of our local marketing scene. Last year’s work was truly inspiring, so we can’t wait to see this year’s entries. We also can’t wait to share more from New Zealand’s most loved streaming platform on the night.”
The YouTube NZ Marketing Awards showcase the best examples of marketing excellence in New Zealand. They offer recognition over 34 awards in three key areas:
- Marketing Excellence Awards
- Marketing Campaign Awards and
- Individual Awards.
Marketing Excellence Awards celebrate excellence in specific disciplines across different sectors, demonstrating how effective marketing strategy has led to measurable results for a business or brand.
The Marketing Campaign Awards recognise innovative and agile marketing initiatives that have identified short-term opportunities/challenges and delivered tangible results within 12 months or less.
Individual Awards honour marketing professionals who have contributed to a business or brand’s overall marketing success, both in the short and long term.
“These awards really are a showcase of the absolute best of Aotearoa’s marketing industry. The level of entries just keeps getting higher – raising the bar for the industry here as a whole,” says Penny Murray, NZ Marketing magazine editor.
“2024 was a landmark year for marketers, showcasing outstanding strategies and campaigns across every sector of our industry. I’m excited to see who has demonstrated true bravery and innovation—and who has reaped the rewards of their bold approach,” says John Miles, CEO of NZ Marketing Association.
The Awards follow a robust judging process led by the NZ Marketing Association and returning Convenor of Judges, Michael Friedberg.
Awards Night last year was an incredible event, when 1000 industry professionals gathered to celebrate the pinnacle of marketing success in Aotearoa. Preparations are already under way for the 2025 event on 3 September at Spark Arena.
This year, the awards are being brought to you by our premier sponsor, YouTube.
Key dates for 2025:
- Call for entries: Thursday, 13 March
- Entries close: Monday 28 April, 5pm
- Extension deadline: Monday 5 May, 5pm (at an additional $150+GST)
- Judging rounds 1&2: May to July
- Finalists announced: Monday, 23 June
Awards Night: Wednesday, 3 September at Spark Arena
Register your interest
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