AUT research finds radio essential in forging social connections
Recent research out of AUT’s School of Communication Studies has reaffirmed the importance of radio as a crucial public utility.
AuthorNZ Marketing Team
Call for Entries Webinar answers tricky TVNZ-NZ Marketing Awards questions
On April 12, a group of marketers took part in our Special Event: Call for Entries Webinar which included a crash course on the 2023 TVNZ-NZ Marketing Awards.
Speedy Signs: Putting brands on the map for 25 years
In 1998 Grant and Sarah Archibald decided to establish their own business. Now they reflect on a quarter-century of Speedy Signs.
Reason launches People Playbook
Reason Agency has launched its People Playbook, emphasising its people-first philosophy which has been refined since 2009 by its founders.
AA takes new direction, appoints first CMO
The AA has appointed Jenni Ryan as CMO, a newly created role as the legacy brand approaches its 120th anniversary.
Crescendo: Podcast production with a conscience
Reece Muir, Crescendo Studio’s Production Manager, shares his top tips and tricks for creating a successful podcast.
Taking marketing to the next level: An inside look at Quantum Jump
When Ben Goodale identified an untapped niche during a career break he decided to launch Quantum Jump.
Map of Adland 2023
Each year NZ Marketing maps out New Zealand’s Creative and Media Agencies. Here’s the 2023 edition of our Map of Adland.
Entries open for 2023 TVNZ-NZ Marketing Awards
The TVNZ-NZ Marketing Awards are back again for another year in 2023, celebrating some of Aotearoa’s most exceptional marketing strategies, campaigns and individuals.
A shot in the arm for tourism
Special PR’s GM Kelly Grindle shares why the campaign for Tourism Fiji was so effective.