The Publicis Connected Platform
Publicis Groupe talks to its culture, evolution and capability of its ‘connected platform’ model which is driving growth to New Zealand businesses and brands.
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Feats from the finalists
Once again, oOh!media is proud to sponsor the Marketer of the Year category in the YouTube NZ Marketing Awards 2024. Meet this year’s finalists.
CX is about shared vision
Hyper Head of Strategy Bruce Gourley talks us through how a unified view of the channel will help deliver better experiences.
The changing face of our TV landscape
Warner Bros. Discovery’s Juliet Peterson on what it takes to succeed in today’s media landscape and what the future looks like.
Back to the future: the return of the advertising commission model
Harry Dalton, founder of Academy Agency, announced via Instagram on November 13 that his agency would be swapping from monthly package deals to a commission model.
Navigating the economic storm: A Q&A with Laura Davies of DDB
Laura Davies of DDB talks about navigating through the economic storm that the world and NZ is currently facing that is affecting the marketing industry.