NZ Marketing Team, Author at New Zealand Marketing magazine

Embracing the unknown

As the sponsor for the Marketer of the Year at the 2023 TVNZ-NZ Marketing Awards, oOh!Media shares the thoughts of the finalists.

Artificial Intelligence has reshaped and redefined the content marketplaces since the technology took over in 2023.

Westpac’s CMO Suraiya Phillimore-Smith sits down with us to look back on her career, her values and the importance of knowledge.

In an era of digital marketing, print marketing is making a comeback and is proving to be effective according to Reach.

Villa Maria’s marketing team tells NZ Marketing Magazine how the in-house production printer boosts efficiency and enhances creativity.

Made For You Review by Spark put the power back in customers hands by allowing them to check if they have the right plan to suit their needs.

Long-time ad-man Andrew ‘Rocky’ Stone is the 2023 TVNZ-NZ Marketing Awards Marketing Hall of Fame Inductee.

For the first time in its 70-year history, TAB New Zealand was faced with its biggest challenge yet; appealing to a younger audience.

Kiwis are struggling to make sustainable choices while staying warm in their homes, so ANZ set out to enable them to do both.

Wanting to grow the meat category, Silver Fern Farms set out on a mission to change how Kiwis think about premium packaged meat.