NZ Marketing Team, Author at New Zealand Marketing magazine

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Packaging picks that think outside the box

Another day, another cardboard delivery. But recent activations prove packaging doesn’t have to be boring. Here are some of our favourites.

Shout Media is strengthening its leadership team with the appointment of Josh Turney as chief commercial officer to drive digital growth.

Insight Creative turns 50 this year, marked by a series of short articles sharing lessons from five decades in business.

Dylan Schwartz, managing director at Toast Creative, on filming in the mountains and what makes great video.

Non-profit organisation Sea Cleaners and outdoor media company JCDecaux have teamed up to combat world’s worst outdoor ads – litter.

Lumo’s motion-enabled digital out of home format, Subtle, is now live on six screens in Auckland’s CBD and city fringe.

The Pixel Awards, created by Lumo to celebrate creative use of digital out of home media, will be expanded this year.

As the industry debates AI agents, synthetic creative and ever-smarter optimisation tools, wellness brands are quietly reinvesting elsewhere.

It’s time to show off your best marketing achievements as the YouTube NZ Marketing Awards call for entries officially opens.

The YouTube NZ Marketing Awards programme is kicking off for 2026 with the announcement of key dates and first sponsors.