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Who got the nod?
Winning advice from Aotearoa’s agency founders
Simran Wadhawan says marketing needs a wider lens
Don’t miss Together’s May Month in Media
William Terite: broadcasting with purpose
Why we need the human touch in the age of AI

YouTube NZ Marketing Awards 2026 finalists announced

Marketing: What’s compelling and what’s colouring-in?

Meet the founders

Meet the founder: Human Digital

Meet the founder: Thompson Spencer Group

Meet the founder: The Social Collective

Meet the founder: Brainchild

Meet the founder: Coles & Co

Meet the founder: Get Sponsorship

Meet the founder: HMC

Meet the founder: MoMac

Meet the founder: Seed Studio

Meet the founder: Sneakers Media

Industry insight

Brands go bold with packaging

Brands go bold with packaging

May 19, 2026June 3, 2026

As the way we shop changes, the role of packaging is evolving as designs need to stand out both in-store and on social media.

Future Demand: exclusive extract from James Hurman’s new book

Future Demand: exclusive extract from James Hurman’s new book

May 7, 2026June 12, 2026

This extract from James Hurman’s Future Demand explores how markets really work, how people decide and what advertising means.

Paper view: How to sell a book in 2026

Paper view: How to sell a book in 2026

May 6, 2026May 7, 2026

Once upon a time, we were told books were dead. But the industry is still alive and kicking. So how do you sell them in 2026?

Progress is messy but it matters – TRA

Progress is messy but it matters – TRA

April 30, 2026April 30, 2026

For our first temperature check on the mood of the nation in 2025, TRA investigated how New Zealanders and Australians view progress.

From our partners

Introducing Krunch’s M4 Growth Engine

All change at the last-minute? Event experts Uno Loco aced it

50 years on: Insight Creative stays true to its core philosophy

May 2026 month in media

Optimise digital marketing for cash, not clicks – Reach

Shout strengthens leadership team with new chief commercial officer

April 2026 month in media

Events are now a core part of the marketing funnel

Media buying that works smarter not harder – 36Presents

Profiles

Advertising is about ‘the power of ideas’

Advertising is about ‘the power of ideas’

August 14, 2025December 17, 2025

Zola Prendeville is a senior media planner buyer at MBM Wellington. She brings zest to her work and a genuine care for people.

How retail media expert Samantha Osborne connects with customers

July 3, 2025July 8, 2025

David ‘DT’ Thomason’s advice on writing briefs

June 11, 2025October 29, 2025

Deep dive

Comedy in a digital world: How the NZ Comedy Trust takes jokes online

Comedy in a digital world: How the NZ Comedy Trust takes jokes online

April 30, 2026April 30, 2026

The NZ Comedy Trust carried out an extensive study with research company Folkl to investigate how comedy can thrive in the digital world.

Celebrating 35 years of the NZ Marketing Awards

April 23, 2026April 23, 2026

Behind the scenes: Spark took a quarter-car on a road trip

April 2, 2026

Top Dogs of Marketing

Top Dogs of Marketing: Bear, Byrdie, Bella and Lady Baabaa from Likeminds

Top Dogs of Marketing: Margot from Academy In-House

Top Dogs of Marketing: Aslan and Gunner from Art of the Possible

Top Dogs of Marketing: ‘GreatHounds’ x Special

Top Dogs of Marketing: Tui from FCB Aotearoa

Top Dogs of Marketing: Blaze from Tonic and Farrimond

Top Dogs of Marketing: Teddy from Thinkerbell

Top Dogs of Marketing: Otto from Alexanders

Top Dogs of Marketing: Bear from Reach

Top Dogs of Marketing: the crew at Phantom Billstickers

Top Dogs of Marketing: Louis from the Marketing Association

Top Dogs of Marketing: Pockets from Kindred Studio

Gold Sponsors

Popular

YouTube NZ Marketing Awards 2026 call for entries is open
We asked agency founders: tell us your story
Good for the planet and for business: Sea Cleaners, JCDecaux, Dentsu launch Reverse Media Schedules
March 2026 month in media
Events are now a core part of the marketing funnel

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NZ Marketing magazine provides essential marketing intelligence. It is New Zealand’s only publication targeted specifically to marketing oriented executives and is required reading for marketers in this country.

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