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Main Menu
  • We made 34 covers... which one have you got?

  • Hall of Fame inductee Wendy Rayner speaks

  • Need to know: the latest month in media round-up

  • Who won? Catch up on all YouTube NZ Marketing Awards winners

  • Meet Emi Cross, Marketer of the Future 2026

  • How Griffin’s landed on ‘life needs a biscuit’

  • Beep! Beep! Here comes Marketer of the Year Sean Wiggans

  • Golden advice from Aotearoa’s agency founders

  • Why we need the human touch in the age of AI

Let’s talk about feelings, and why marketers should care
Lumo Pixel Awards 2026 celebrates the ideas shaping New Zealand’s digital OOH future

YouTube NZ Marketing Awards winners 2026

Wendy Rayner’s Marketing Hall of Fame acceptance speech

2026 YouTube NZ Marketing Awards celebrate every angle

NZ Marketing Awards 2026 show me winners_button

YouTube NZ Marketing Awards winners list 2026

Marketing Hall of Fame winner 2026: Wendy Rayner

Marketer of the Year winner 2026: Sean Wiggans

Marketer of the Future winner 2026: Emi Cross

Marketing Team of the Year winner 2026: Animates

Brand of the Year winner 2026: Trade Me Property

Supreme Marketing Excellence Award winner 2026: Samsung New Zealand

Best Overall Marketing Campaign Award winner 2026: Westpac New Zealand

Excellence in AI Innovation in Marketing winner 2026: 2degrees

Excellence in B2B Marketing Strategy winner 2026: ASB

Excellence in Brand Transformation Strategy winner 2026: AMI Insurance

Excellence in Consumer Products & Services Strategy winner 2026: Stihl

Excellence in Customer & Data-Led Growth winner 2026: Trade Me

Excellence in Fast Moving Consumer Goods Strategy winner 2026: Lactalis-Mainland Dairy

Excellence in Healthcare/Beauty Marketing Strategy winner 2026: Zuru Group

Excellence in Marketing Communication Strategy winner 2026: Lion NZ

Excellence in MarTech Strategy winner 2026: Trade Me

Excellence in New Brand Development winner 2026: Fisher & Paykel Healthcare

Excellence in Not-for-Profit Marketing Strategy winner 2026: Greyhounds as Pets

Excellence in Sponsorship Strategy winner 2026: ANZ New Zealand

Excellence in Travel/Leisure & Entertainment Marketing Strategy winner 2026: Sixt New Zealand

Excellence in Utilities/Communications Marketing Strategy winner 2026: 2degrees

Best B2B Marketing Campaign winner 2026: OfficeMax

Best Data-Driven Marketing Campaign winner 2026: NZ Post

Best In-House Marketing Campaign winner 2026: Ecostore

Best Marketing on a Shoestring Budget Campaign winner 2026: Auckland Transport

Best Public Sector/Government Marketing Campaign winner 2026: Tourism New Zealand

Best Retail & eCommerce Marketing Campaign winner 2026: KFC New Zealand

Best Use of Video Marketing Campaign winner 2026: Auckland Transport

Industry insight

Back to the future: the return of the advertising commission model

December 4, 2024April 10, 2025

Harry Dalton, founder of Academy Agency, announced via Instagram on November 13 that his agency would be swapping from monthly package deals to a commission model.

How can retail raise the bar in real life?

November 20, 2024July 8, 2025

Consumer spending is down with, ramping up the competition within the industry, leaving retailers to take a new look at its approach.

Brands press the upgrade button on sponsorships

November 19, 2024April 10, 2025

In recent years how companies and brands work around sponsorships has changed drastically, but how has it affected consumers?

Music in the data

November 15, 2024April 10, 2025

Political pollster Murray Campbell talks to research professional Duncan Stuart about the insight of using data in strategies and campaigns.

Meet the founders

Meet the founder: Rise & Shine PR

Meet the founder: Let’s Communicate

Founders on what comes next

Meet the founder: Previously Unavailable

Meet the founder: Pead

Meet the founder: One Plus One Communications

Founders who defied the odds

When agency founders trade equity for real partnerships

Meet the founder: Motion Sickness

Meet the founder: Augusto

Meet the founder: The Counsel

Meet the founder: WPR

Meet the founder: Think Folk

Meet the founder: These Guys I Know

Meet the founder: Run Aotearoa

Meet the founder: R&R

Meet the founder: EightyOne Media

Meet the founder: Calibre + Candor

Meet the founder: Rascal Media

Meet the founder: Special

Meet the founder: Quantum Jump

Meet the founder: YoungShand

Meet the founder: AO Studios

Meet the founder: Insight Creative

Profiles

Lessons learned: A CMO’s journey through 25+ years of marketing

June 19, 2023June 19, 2023

Maryanne Smith talks us through her career and current role as CMO for Hunter Home and La-Z-Boy NZ and AUS.

NZ plays host to world’s greatest job

June 16, 2023June 16, 2023

dentsu’s Ian Hulme talks experience and design

March 17, 2023July 9, 2025

Deep dive

Media Mover: Duncan Garner

October 24, 2023September 18, 2023

Popular newsman Duncan Garner talks about the very public fall of Today FM and his rise as MediaWorks’ No.1 podcast host.

Back to basics

October 23, 2023September 18, 2023

Election a must-see event for marketers

October 17, 2023June 3, 2025

From our partners

Let’s talk about feelings, and why marketers should care

The next chapter for Quantum Jump

A new equilibrium for the media landscape

Has your AI traffic gone up? Here’s how to optimise it further

New research shows magazine readers pay close attention to ads

2027 is the year of ‘be different’, says Federation

How Thompson Spencer creates work that moves culture

Welcome to the YouTube era

Kargo helps brands cut through with premium creative on connected TV

NZ Marketing magazine MREC promoting issue 88 September-November 2026

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NZ Marketing magazine provides essential marketing intelligence. It is New Zealand’s only publication targeted specifically to marketing oriented executives and is required reading for marketers in this country.

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NZ Marketing magazine cover issue 88 September-November 2026
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