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We made 34 covers... which one have you got?
Hall of Fame inductee Wendy Rayner speaks
Need to know: the latest month in media round-up
Who won? Catch up on all YouTube NZ Marketing Awards winners
Meet Emi Cross, Marketer of the Future 2026
How Griffin’s landed on ‘life needs a biscuit’
Beep! Beep! Here comes Marketer of the Year Sean Wiggans
Golden advice from Aotearoa’s agency founders
Why we need the human touch in the age of AI

Let’s talk about feelings, and why marketers should care

Lumo Pixel Awards 2026 celebrates the ideas shaping New Zealand’s digital OOH future

YouTube NZ Marketing Awards winners 2026

Wendy Rayner’s Marketing Hall of Fame acceptance speech

2026 YouTube NZ Marketing Awards celebrate every angle

YouTube NZ Marketing Awards winners list 2026

Marketing Hall of Fame winner 2026: Wendy Rayner

Marketer of the Year winner 2026: Sean Wiggans

Marketer of the Future winner 2026: Emi Cross

Marketing Team of the Year winner 2026: Animates

Brand of the Year winner 2026: Trade Me Property

Supreme Marketing Excellence Award winner 2026: Samsung New Zealand

Best Overall Marketing Campaign Award winner 2026: Westpac New Zealand

Excellence in AI Innovation in Marketing winner 2026: 2degrees

Excellence in B2B Marketing Strategy winner 2026: ASB

Excellence in Brand Transformation Strategy winner 2026: AMI Insurance

Excellence in Consumer Products & Services Strategy winner 2026: Stihl

Excellence in Customer & Data-Led Growth winner 2026: Trade Me

Excellence in Fast Moving Consumer Goods Strategy winner 2026: Lactalis-Mainland Dairy

Excellence in Healthcare/Beauty Marketing Strategy winner 2026: Zuru Group

Excellence in Marketing Communication Strategy winner 2026: Lion NZ

Excellence in MarTech Strategy winner 2026: Trade Me

Excellence in New Brand Development winner 2026: Fisher & Paykel Healthcare

Excellence in Not-for-Profit Marketing Strategy winner 2026: Greyhounds as Pets

Excellence in Sponsorship Strategy winner 2026: ANZ New Zealand

Excellence in Travel/Leisure & Entertainment Marketing Strategy winner 2026: Sixt New Zealand

Excellence in Utilities/Communications Marketing Strategy winner 2026: 2degrees

Best B2B Marketing Campaign winner 2026: OfficeMax

Best Data-Driven Marketing Campaign winner 2026: NZ Post

Best In-House Marketing Campaign winner 2026: Ecostore

Best Marketing on a Shoestring Budget Campaign winner 2026: Auckland Transport

Best Public Sector/Government Marketing Campaign winner 2026: Tourism New Zealand

Best Retail & eCommerce Marketing Campaign winner 2026: KFC New Zealand

Best Use of Video Marketing Campaign winner 2026: Auckland Transport

Industry insight

Mass reach as well as personalisation – why programmatic out-of-home is the ‘sweet spot’

Mass reach as well as personalisation – why programmatic out-of-home is the ‘sweet spot’

December 16, 2024November 10, 2025

Programmatic digital out-of-home brings myriad benefits to physical advertising, says Sandra Scott. She explains why it’s on the rise.

Inclusive code is just the start for Special

Inclusive code is just the start for Special

December 12, 2024September 10, 2025

Special developed Inclusive Code to help make advertising more inclusive for underrepresented and underserved communities.

Brand and pop culture wrapped for 2024

Brand and pop culture wrapped for 2024

December 11, 2024June 6, 2025

Move over Spotify Wrapped, we want to know what the biggest brand and pop culture moments are and that is all thanks to Tracksuit.

Pinterest reveals its predicted trends for 2025

Pinterest reveals its predicted trends for 2025

December 6, 2024April 10, 2025

Considered a cheat sheet for brands, Pinterest reveals its predicted trends list for 2025. Watch out there is a lot of pickles.

Meet the founders

Meet the founder: Rise & Shine PR

Meet the founder: Let’s Communicate

Founders on what comes next

Meet the founder: Previously Unavailable

Meet the founder: Pead

Meet the founder: One Plus One Communications

Founders who defied the odds

When agency founders trade equity for real partnerships

Meet the founder: Motion Sickness

Meet the founder: Augusto

Meet the founder: The Counsel

Meet the founder: WPR

Meet the founder: Think Folk

Meet the founder: These Guys I Know

Meet the founder: Run Aotearoa

Meet the founder: R&R

Meet the founder: EightyOne Media

Meet the founder: Calibre + Candor

Meet the founder: Rascal Media

Meet the founder: Special

Meet the founder: Quantum Jump

Meet the founder: YoungShand

Meet the founder: AO Studios

Meet the founder: Insight Creative

Profiles

Crunch time for marketer turned Pic’s CEO

Crunch time for marketer turned Pic’s CEO

September 25, 2023September 18, 2023

Aimee McCammon talks taking Pic’s Peanut Butter from a small family-run operation to a globally recognised brand.

Kiwi selected to take part in Global Women in Public Relations Empower programme

September 11, 2023September 8, 2023

Q&A with dentsu ECD Anne Boothroyd

June 19, 2023July 9, 2025

Deep dive

‘Brain drain’ returns to marketing sector

‘Brain drain’ returns to marketing sector

December 14, 2023June 3, 2025

With marketing jobs on the decline, we take a look into what is impacting the ‘brain drain’ that the marketing sector is seeing.

Getting that syncing feeling

December 14, 2023December 14, 2023

The acquisition or retention conundrum

December 14, 2023December 14, 2023

From our partners

Let’s talk about feelings, and why marketers should care

The next chapter for Quantum Jump

A new equilibrium for the media landscape

Has your AI traffic gone up? Here’s how to optimise it further

New research shows magazine readers pay close attention to ads

2027 is the year of ‘be different’, says Federation

How Thompson Spencer creates work that moves culture

Welcome to the YouTube era

Kargo helps brands cut through with premium creative on connected TV

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NZ Marketing magazine provides essential marketing intelligence. It is New Zealand’s only publication targeted specifically to marketing oriented executives and is required reading for marketers in this country.

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