Top Dogs of Marketing: Louis from the Marketing Association
Happy fluffy Friday! This week, Top Dogs of Marketing meets Louis from the Marketing Association – possibly the most cuddled dog in Auckland.
Comms Council census shows diversity is a priority
The Comms Council has early results from its latest DEI Census Survey. There’s still a lot of room for progress, says its CEO Simon Lendrum. […]
Local matters: regional reporting is good for communities and the media industry
Regional reporting is the lifeblood of the media industry. It does more than just feed the news machine, it binds communities together.
Top Dogs of Marketing: Pockets from Kindred Studio
We launch Top Dogs of Marketing with a visit to Kindred Studio to meet Pockets. He’s the Chief Nap Officer who’s a genius at making work fun.
How retail media expert Samantha Osborne connects with customers
Samantha Osborne, general manager of Cartology NZ, loves an opportunity to drive results. She’s been at the forefront of retail media in New Zealand from the beginning.
Adaptive strategy: how your B2B company can be ready for anything
Clever marketers are using ‘adaptive strategy’ to steer a course for success and help B2B companies stay ready for anything.
Penguins turn Trump’s tariffs into triumph in just 24 hours
Creative studio Kindred didn’t hesitate when the tariff-hit penguins of Heard Island came knocking with an idea. When you think of Donald Trump, penguins aren’t […]
How can juniors get a foot in the door at agencies?
The job market for juniors is hard as hundreds of grads compete to join the agency rat race. Lola Bellamy-Hill reports from CV land.
AI is an ebike for the mind
Most people don’t know where gen AI is headed. Smudge founder Reuben Bijl says Chat GPT feels like riding an ebike.
YouTube-NZ Marketing Awards 2025 finalists: Marketing Excellence
This is the complete list of YouTube-NZ Marketing Awards 2025 finalists in the Marketing Excellence section.