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We made 34 covers... which one have you got?
Hall of Fame inductee Wendy Rayner speaks
Need to know: the latest month in media round-up
Who won? Catch up on all YouTube NZ Marketing Awards winners
Meet Emi Cross, Marketer of the Future 2026
How Griffin’s landed on ‘life needs a biscuit’
Beep! Beep! Here comes Marketer of the Year Sean Wiggans
Golden advice from Aotearoa’s agency founders
Why we need the human touch in the age of AI

Let’s talk about feelings, and why marketers should care

Lumo Pixel Awards 2026 celebrates the ideas shaping New Zealand’s digital OOH future

YouTube NZ Marketing Awards winners 2026

Wendy Rayner’s Marketing Hall of Fame acceptance speech

2026 YouTube NZ Marketing Awards celebrate every angle

YouTube NZ Marketing Awards winners list 2026

Marketing Hall of Fame winner 2026: Wendy Rayner

Marketer of the Year winner 2026: Sean Wiggans

Marketer of the Future winner 2026: Emi Cross

Marketing Team of the Year winner 2026: Animates

Brand of the Year winner 2026: Trade Me Property

Supreme Marketing Excellence Award winner 2026: Samsung New Zealand

Best Overall Marketing Campaign Award winner 2026: Westpac New Zealand

Excellence in AI Innovation in Marketing winner 2026: 2degrees

Excellence in B2B Marketing Strategy winner 2026: ASB

Excellence in Brand Transformation Strategy winner 2026: AMI Insurance

Excellence in Consumer Products & Services Strategy winner 2026: Stihl

Excellence in Customer & Data-Led Growth winner 2026: Trade Me

Excellence in Fast Moving Consumer Goods Strategy winner 2026: Lactalis-Mainland Dairy

Excellence in Healthcare/Beauty Marketing Strategy winner 2026: Zuru Group

Excellence in Marketing Communication Strategy winner 2026: Lion NZ

Excellence in MarTech Strategy winner 2026: Trade Me

Excellence in New Brand Development winner 2026: Fisher & Paykel Healthcare

Excellence in Not-for-Profit Marketing Strategy winner 2026: Greyhounds as Pets

Excellence in Sponsorship Strategy winner 2026: ANZ New Zealand

Excellence in Travel/Leisure & Entertainment Marketing Strategy winner 2026: Sixt New Zealand

Excellence in Utilities/Communications Marketing Strategy winner 2026: 2degrees

Best B2B Marketing Campaign winner 2026: OfficeMax

Best Data-Driven Marketing Campaign winner 2026: NZ Post

Best In-House Marketing Campaign winner 2026: Ecostore

Best Marketing on a Shoestring Budget Campaign winner 2026: Auckland Transport

Best Public Sector/Government Marketing Campaign winner 2026: Tourism New Zealand

Best Retail & eCommerce Marketing Campaign winner 2026: KFC New Zealand

Best Use of Video Marketing Campaign winner 2026: Auckland Transport

Industry insight

Does Aotearoa have adequate venues for major events?

Does Aotearoa have adequate venues for major events?

July 10, 2024April 1, 2025

Graham Medcalf looks into New Zealand’s capacity to hold more large-scale events after Taylor Swift leaves out Aotearoa from her tour.

Rhythm, vines and brand activations

Rhythm, vines and brand activations

July 8, 2024June 26, 2024

New Zealand’s most popular festival, Rhythm & Vines talks about the value of activations at summer events like their own.

The secret to becoming New Zealand’s favourite ad

The secret to becoming New Zealand’s favourite ad

June 28, 2024July 24, 2024

Regular Carl Sarney from TRA talks what it takes to make it onto the list of New Zealand’s top 10 ads.

It’s not easy being green

It’s not easy being green

June 27, 2024December 17, 2025

Advertising leaders are coming together to make the industry more sustainable through Ad Net Zero.

Meet the founders

Meet the founder: Rise & Shine PR

Meet the founder: Let’s Communicate

Founders on what comes next

Meet the founder: Previously Unavailable

Meet the founder: Pead

Meet the founder: One Plus One Communications

Founders who defied the odds

When agency founders trade equity for real partnerships

Meet the founder: Motion Sickness

Meet the founder: Augusto

Meet the founder: The Counsel

Meet the founder: WPR

Meet the founder: Think Folk

Meet the founder: These Guys I Know

Meet the founder: Run Aotearoa

Meet the founder: R&R

Meet the founder: EightyOne Media

Meet the founder: Calibre + Candor

Meet the founder: Rascal Media

Meet the founder: Special

Meet the founder: Quantum Jump

Meet the founder: YoungShand

Meet the founder: AO Studios

Meet the founder: Insight Creative

Profiles

Young Marketer of the Year finalist 2022 – Sidney McNamara

Young Marketer of the Year finalist 2022 – Sidney McNamara

October 3, 2022August 13, 2025

Young Marketer of Year finalist for 2022 Sidney McNamara discusses her love of marketing and how to thrive in the industry.

Young Marketer of the Year finalist 2022 – Hannah McLean

September 30, 2022August 13, 2025

Lotto NZ CMO reflects on meaningful marketing and making the prestigious Asia-Pacific Power List

Lotto NZ CMO reflects on meaningful marketing and making the prestigious Asia-Pacific Power List

July 22, 2022July 22, 2022

Deep dive

Advertising during a cost-of-living crisis

Advertising during a cost-of-living crisis

March 17, 2023April 13, 2023

Strategists and creatives share their thoughts on creating advertising that’s right for the current economic climate.

Open borders, open arms: The return of destination and travel marketing

March 16, 2023April 18, 2023

Horse’s Mouth – Sarah Kearney of The Warehouse Group

March 15, 2023March 15, 2023

From our partners

The Jump September 2026: Creators, Cannes and CRM

Let’s talk about feelings, and why marketers should care

The next chapter for Quantum Jump

A new equilibrium for the media landscape

Has your AI traffic gone up? Here’s how to optimise it further

New research shows magazine readers pay close attention to ads

2027 is the year of ‘be different’, says Federation

How Thompson Spencer creates work that moves culture

Welcome to the YouTube era

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NZ Marketing magazine provides essential marketing intelligence. It is New Zealand’s only publication targeted specifically to marketing oriented executives and is required reading for marketers in this country.

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