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Main Menu
  • Get Smart about... election ad spend vs public trust

  • Re-upped for Halloween: The man behind the Rocky Horror midnight screenings

  • Jump to it! October’s The Jump column just dropped

  • Courtney Dow’s recipe for keeping KFC relevant

  • We made 34 covers... which one have you got?

  • Agency founders who defied the odds

  • Last days to catch Together’s September Month in Media round-up

  • Golden advice from Aotearoa’s agency founders

  • Why we need the human touch in the age of AI

How ‘intelligent disobedience’ gives Spark Foundry a competitive edge
OneMusic New Zealand: Do you have a sound retail strategy?

YouTube NZ Marketing Awards winners 2026

Wendy Rayner’s Marketing Hall of Fame acceptance speech

2026 YouTube NZ Marketing Awards celebrate every angle

NZ Marketing Awards 2026 show me winners_button

YouTube NZ Marketing Awards winners list 2026

Marketing Hall of Fame winner 2026: Wendy Rayner

Marketer of the Year winner 2026: Sean Wiggans

Marketer of the Future winner 2026: Emi Cross

Marketing Team of the Year winner 2026: Animates

Brand of the Year winner 2026: Trade Me Property

Supreme Marketing Excellence Award winner 2026: Samsung New Zealand

Best Overall Marketing Campaign Award winner 2026: Westpac New Zealand

Excellence in AI Innovation in Marketing winner 2026: 2degrees

Excellence in B2B Marketing Strategy winner 2026: ASB

Excellence in Brand Transformation Strategy winner 2026: AMI Insurance

Excellence in Consumer Products & Services Strategy winner 2026: Stihl

Excellence in Customer & Data-Led Growth winner 2026: Trade Me

Excellence in Fast Moving Consumer Goods Strategy winner 2026: Lactalis-Mainland Dairy

Excellence in Healthcare/Beauty Marketing Strategy winner 2026: Zuru Group

Excellence in Marketing Communication Strategy winner 2026: Lion NZ

Excellence in MarTech Strategy winner 2026: Trade Me

Excellence in New Brand Development winner 2026: Fisher & Paykel Healthcare

Excellence in Not-for-Profit Marketing Strategy winner 2026: Greyhounds as Pets

Excellence in Sponsorship Strategy winner 2026: ANZ New Zealand

Excellence in Travel/Leisure & Entertainment Marketing Strategy winner 2026: Sixt New Zealand

Excellence in Utilities/Communications Marketing Strategy winner 2026: 2degrees

Best B2B Marketing Campaign winner 2026: OfficeMax

Best Data-Driven Marketing Campaign winner 2026: NZ Post

Best In-House Marketing Campaign winner 2026: Ecostore

Best Marketing on a Shoestring Budget Campaign winner 2026: Auckland Transport

Best Public Sector/Government Marketing Campaign winner 2026: Tourism New Zealand

Best Retail & eCommerce Marketing Campaign winner 2026: KFC New Zealand

Best Use of Video Marketing Campaign winner 2026: Auckland Transport

Industry insights

A Gen Z graduate reports: My first 30 days working at an agency

June 13, 2025June 13, 2025

Fresh out of uni, Mary Nadong has started as a junior copywriter at Chemistry. The Gen Z graduate tells us about her first month on the job.

What they’re teaching Gen Zs at uni these days

June 13, 2025June 26, 2025

Inside PH Digital’s Market Report: May 2025

June 10, 2025June 10, 2025

Marketing

Navigating the economic storm: A Q&A with Laura Davies of DDB

August 11, 2023September 7, 2023

Laura Davies of DDB talks about navigating through the economic storm that the world and NZ is currently facing that is affecting the marketing industry.

Ad sector responds to climate emergency with launch of sustainability initiative

August 4, 2023July 2, 2026

Inside the June/July 2023 issue of NZ Marketing

June 26, 2023June 22, 2023

Meet the founders

Meet the founder: Smokeylemon

Meet the founders: MintHC

Meet the founders: KZN Digital

Meet the founder: Contagion

Meet the founder: Gecko Marketing

Meet the founder: FizzyPop

Meet the founder: numero

Meet the founder: Bad Magic

Meet the founder: Saypient Limited

Meet the founder: Remade

Meet the founder: Matter Intelligence

Meet the founder: 4am Partners Limited

Meet the founder: Blutui

Meet the founder: Utility

Meet the founder: King St

Meet the founder: Elevate Consultancy

Meet the founder: Stitch

Meet the founder: Verve

Meet the founder: Momentum

Meet the founder: Chemistry

Meet the founder: Little Village Creative

Meet the founder: Studio Moda

Meet the founder: Convergence

Meet the founder: Anthem

Media

Third-party cookies

First-Party Identifiers Proving Key for Publishers and Buyers

April 22, 2021April 22, 2021

In environments that disallow third-party cookies such as Firefox and Safari, monetisation increased more significantly when first-party identifiers were used, according to new research.

social media marketing

How To Use Social Media To Cash In On the Easter Spending Spike

April 1, 2021April 2, 2021

Magazine advertising - Habitat

Stand Out On the Page

March 24, 2021March 24, 2021

Advertising

From our partners

Get Smart October 2026: Election ad spend vs delivering public trust

The Jump October 2026: Wrap season, loyalty and Digger

How ‘intelligent disobedience’ gives Spark Foundry a competitive edge

September 2026 month in media

Insight Creative CEO on leading the agency through uncertainty

The Jump September 2026: Creators, Cannes and CRM

Let’s talk about feelings, and why marketers should care

The next chapter for Quantum Jump

A new equilibrium for the media landscape

Deep dive

Cross-platform publishing at a crossroads

Cross-platform publishing at a crossroads

February 16, 2022April 7, 2022

Multi-platform strategies that use all touchpoints are a challenge for New Zealand publishers. Graham Medcalf surveys the local landscape.

Not the S word

Not the S word

February 13, 2022April 7, 2022

David Owen of oOh!media

David Owen of oOh!media

February 9, 2022November 10, 2025

Behind the scenes with Toyota and Saatchi & Saatchi’s 2021 Hilux campaign

Behind the scenes with Toyota and Saatchi & Saatchi’s 2021 Hilux campaign

February 7, 2022October 1, 2026

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NZ Marketing magazine provides essential marketing intelligence. It is New Zealand’s only publication targeted specifically to marketing oriented executives and is required reading for marketers in this country.

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NZ Marketing magazine cover issue 88 September-November 2026
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