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How ‘intelligent disobedience’ gives Spark Foundry a competitive edge

OneMusic New Zealand: Do you have a sound retail strategy?

Industry insights

Shopping list job ads set Gen Z up to fail

July 24, 2025July 25, 2025

Job ads these days often mention a shopping list of skills. Employers want marketing unicorns, and hope to pay them rainbows and fresh air.

Beyond tomorrow: how AI is reshaping marketing today

July 15, 2025July 16, 2025

Inside PH Digital’s Market Report: June 2025

July 14, 2025July 14, 2025

Marketing

Marketing trend report: The rise of ‘integrity economics’

April 17, 2024July 9, 2025

From the obvious changes that AI is set to bring, to some more unexpected trends, we speak to a wide range of industry experts to find out what they anticipate to change the marketing landscape in 2024.

Marketing trend report: A game changer in the marketing world

April 17, 2024July 9, 2025

Marketing trend report: A note on sound

April 17, 2024April 17, 2024

Media

ThreeNow gears up for growth

March 16, 2023March 16, 2023

With new FAST Channels, shows such as ‘Paddy Gower Has Issues’ and new local content, ThreeNow is taking its services to the next level.

TVNZ+ streams into the future

March 16, 2023March 16, 2023

NZ Marketing magazine wins Best Trade Magazine at Magazine Media Awards 2022

October 26, 2022October 26, 2022

Advertising

New Research: Motive Trumps Incentive in Covid-19 Advertising

March 2, 2021March 2, 2021

New research could provide critical insights for marketers and creatives when producing Covid-19 advertising. Experts say advertising campaigns in general need to model positive internal motivation rather than external reasons like reward or punishment if they are to be effective.