Best Marketing on a Shoestring Budget 2021
Every Kiwi Vote Counts set out to mobilise dismally participating overseas Kiwi voters to take part in New Zealand’s 2020 General Election.
Every Kiwi Vote Counts set out to mobilise dismally participating overseas Kiwi voters to take part in New Zealand’s 2020 General Election.
With a vision to be the most loved power company Electric Kiwi brought its comms strategy to life with a catchy tune.
After securing a partnership with Graham Norton, NZ wine company Invivo & CO managed to disrupt New Zealand’s wine market and the world’s.
Perceived as old-fashioned, Flybuys required a complete transformation. After repositioning the brand, membership has soared.
Looking to engage Kiwis on the topic of content insurance, IAG introduced Tally, a fun extension to its State Contents Insurance brand.
Standing out in a crowded VOD market was a challenge for Neon but Sky managed to crack the market by putting its best foot forward.
With international borders closed, Tourism Holdings Limited had to switch marketing strategy abruptly for the local market.
With a declining audience and strong competitors, Flava transformed into one of the country’s leading radio stations, by bring back classics.
Ahmad Salim shares why 2021 was the time to make bold moves, and what the future holds for creative marketing in NZ.
Creative marketers tell how embracing the challenges of modern marketing and channelling a collective response can be a winning combo.