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NZ Marketing Map of Adland 2021

March 26, 2021April 17, 2026

In the March/April 2021 issue of NZ Marketing, we map out the country’s creative and media agencies with a special Map of Adland. Get a downloadable copy here.

Digital Marketing Drives Retail Business

March 26, 2021March 26, 2021

In a year punctuated by the Covid-19 pandemic and ongoing business and retail challenges, digital marketing campaigns took pride of place at the Shop! ANZ 2020 Retail Marketing Awards.

Stand Out On the Page

March 24, 2021March 24, 2021

A marketer who knows how to get the most out of her magazine advertising is Karen Warman, Marketing Manager at Resene. She speaks to NZ Marketing about the power of bespoke magazine marketing.

New Research: Motive Trumps Incentive in Covid-19 Advertising

March 2, 2021March 2, 2021

New research could provide critical insights for marketers and creatives when producing Covid-19 advertising. Experts say advertising campaigns in general need to model positive internal motivation rather than external reasons like reward or punishment if they are to be effective.

Who got the nod?

Winning advice from Aotearoa’s agency founders

Simran Wadhawan says marketing needs a wider lens

Don’t miss Together’s May Month in Media

William Terite: broadcasting with purpose

Why we need the human touch in the age of AI

NZ Marketing Map of Adland 2021

Digital Marketing Drives Retail Business

Stand Out On the Page

New Research: Motive Trumps Incentive in Covid-19 Advertising