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Who got the nod?
Winning advice from Aotearoa’s agency founders
Simran Wadhawan says marketing needs a wider lens
Don’t miss Together’s May Month in Media
William Terite: broadcasting with purpose
Why we need the human touch in the age of AI

YouTube NZ Marketing Awards 2026 finalists announced

Marketing: What’s compelling and what’s colouring-in?

Meet the founders

Meet the founder: Human Digital

Meet the founder: Thompson Spencer Group

Meet the founder: Coles & Co

Meet the founder: Get Sponsorship

Meet the founder: HMC

Meet the founder: MoMac

Meet the founder: Seed Studio

Meet the founder: Sneakers Media

Meet the founder: The Social Collective

Meet the founder: Brainchild

Industry insight

What drives sales? Making your audience hungry (and happy)

What drives sales? Making your audience hungry (and happy)

December 24, 2024April 10, 2025

TRA Head of Strategy Carl Sarney looks back at four years of data analysis and discovers the power of making your audience feel hungry.

Mass reach as well as personalisation – why programmatic out-of-home is the ‘sweet spot’

Mass reach as well as personalisation – why programmatic out-of-home is the ‘sweet spot’

December 16, 2024November 10, 2025

Programmatic digital out-of-home brings myriad benefits to physical advertising, says Sandra Scott. She explains why it’s on the rise.

Inclusive code is just the start for Special

Inclusive code is just the start for Special

December 12, 2024September 10, 2025

Special developed Inclusive Code to help make advertising more inclusive for underrepresented and underserved communities.

Brand and pop culture wrapped for 2024

Brand and pop culture wrapped for 2024

December 11, 2024June 6, 2025

Move over Spotify Wrapped, we want to know what the biggest brand and pop culture moments are and that is all thanks to Tracksuit.

From our partners

Why print remains relevant

AI filters are changing the structure of market access

Behind the scenes at the YouTube NZ Marketing Awards

Introducing Krunch’s M4 Growth Engine

All change at the last-minute? Event experts Uno Loco aced it

50 years on: Insight Creative stays true to its core philosophy

May 2026 month in media

Optimise digital marketing for cash, not clicks – Reach

Shout strengthens leadership team with new chief commercial officer

Profiles

Marketing Powerhouse: Meridian’s Michael Healy

Marketing Powerhouse: Meridian’s Michael Healy

February 25, 2021March 25, 2021

On the back of the 2020 TVNZ-NZ Marketing Awards, NZ Marketing chats to Michael Healy, CMO at Meridian Energy about what it takes to be an award-winning marketer, his work at the energy provider and how brands can better connect with Kiwis.

New Zealand Police

Helen Flannery: Marketing New Zealand Police Style

February 16, 2021March 25, 2021

Barend van der Maas

Barend van der Maas on Customer Loyalty and Data-Driven Marketing

February 11, 2021March 25, 2021

Deep dive

Harnessing the creative collective

Harnessing the creative collective

October 16, 2022October 5, 2022

Creative marketers tell how embracing the challenges of modern marketing and channelling a collective response can be a winning combo.

Behind the scenes of Kiwibank’s new brand identity

October 6, 2022October 14, 2022

Magazines move to smart content marketing

September 28, 2022September 28, 2022

Top Dogs of Marketing

Top Dogs of Marketing: Bear, Byrdie, Bella and Lady Baabaa from Likeminds

Top Dogs of Marketing: Margot from Academy In-House

Top Dogs of Marketing: Aslan and Gunner from Art of the Possible

Top Dogs of Marketing: ‘GreatHounds’ x Special

Top Dogs of Marketing: Tui from FCB Aotearoa

Top Dogs of Marketing: Blaze from Tonic and Farrimond

Top Dogs of Marketing: Teddy from Thinkerbell

Top Dogs of Marketing: Otto from Alexanders

Top Dogs of Marketing: Bear from Reach

Top Dogs of Marketing: the crew at Phantom Billstickers

Top Dogs of Marketing: Louis from the Marketing Association

Top Dogs of Marketing: Pockets from Kindred Studio

Gold Sponsors

Popular

YouTube NZ Marketing Awards 2026 call for entries is open
We asked agency founders: tell us your story
Good for the planet and for business: Sea Cleaners, JCDecaux, Dentsu launch Reverse Media Schedules
March 2026 month in media
Events are now a core part of the marketing funnel

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NZ Marketing magazine provides essential marketing intelligence. It is New Zealand’s only publication targeted specifically to marketing oriented executives and is required reading for marketers in this country.

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