Home - New Zealand Marketing magazine

Skip to content

Home
About NZ Marketing
How to contact NZ Marketing
Write for us
Advertise with us
Newsletter
Privacy policy

Home
Industry insights
Deep Dive
Profiles
- Meet the founders
- Up & Comer
NZ Marketing Awards
Get the magazine
Agency Directory

We made 34 covers... which one have you got?
Hall of Fame inductee Wendy Rayner speaks
Need to know: the latest month in media round-up
Who won? Catch up on all YouTube NZ Marketing Awards winners
Meet Emi Cross, Marketer of the Future 2026
How Griffin’s landed on ‘life needs a biscuit’
Beep! Beep! Here comes Marketer of the Year Sean Wiggans
Golden advice from Aotearoa’s agency founders
Why we need the human touch in the age of AI

Let’s talk about feelings, and why marketers should care

Lumo Pixel Awards 2026 celebrates the ideas shaping New Zealand’s digital OOH future

YouTube NZ Marketing Awards winners 2026

Wendy Rayner’s Marketing Hall of Fame acceptance speech

2026 YouTube NZ Marketing Awards celebrate every angle

YouTube NZ Marketing Awards winners list 2026

Marketing Hall of Fame winner 2026: Wendy Rayner

Marketer of the Year winner 2026: Sean Wiggans

Marketer of the Future winner 2026: Emi Cross

Marketing Team of the Year winner 2026: Animates

Brand of the Year winner 2026: Trade Me Property

Supreme Marketing Excellence Award winner 2026: Samsung New Zealand

Best Overall Marketing Campaign Award winner 2026: Westpac New Zealand

Excellence in AI Innovation in Marketing winner 2026: 2degrees

Excellence in B2B Marketing Strategy winner 2026: ASB

Excellence in Brand Transformation Strategy winner 2026: AMI Insurance

Excellence in Consumer Products & Services Strategy winner 2026: Stihl

Excellence in Customer & Data-Led Growth winner 2026: Trade Me

Excellence in Fast Moving Consumer Goods Strategy winner 2026: Lactalis-Mainland Dairy

Excellence in Healthcare/Beauty Marketing Strategy winner 2026: Zuru Group

Excellence in Marketing Communication Strategy winner 2026: Lion NZ

Excellence in MarTech Strategy winner 2026: Trade Me

Excellence in New Brand Development winner 2026: Fisher & Paykel Healthcare

Excellence in Not-for-Profit Marketing Strategy winner 2026: Greyhounds as Pets

Excellence in Sponsorship Strategy winner 2026: ANZ New Zealand

Excellence in Travel/Leisure & Entertainment Marketing Strategy winner 2026: Sixt New Zealand

Excellence in Utilities/Communications Marketing Strategy winner 2026: 2degrees

Best B2B Marketing Campaign winner 2026: OfficeMax

Best Data-Driven Marketing Campaign winner 2026: NZ Post

Best In-House Marketing Campaign winner 2026: Ecostore

Best Marketing on a Shoestring Budget Campaign winner 2026: Auckland Transport

Best Public Sector/Government Marketing Campaign winner 2026: Tourism New Zealand

Best Retail & eCommerce Marketing Campaign winner 2026: KFC New Zealand

Best Use of Video Marketing Campaign winner 2026: Auckland Transport

Industry insight

The next big thing

The next big thing

September 4, 2024October 16, 2025

Editor Penny Murray takes a deep dive into the wave of data-driven marketing and finds how to tame it.

Behind the scenes: Gravy Train puts KFC back on track

Behind the scenes: Gravy Train puts KFC back on track

September 2, 2024October 16, 2025

In an effort to introduce KFC’s new marketing strategy, the fast-food chain teamed up with Special PR to get things on the road.

Not much change, but a lot of differences

Not much change, but a lot of differences

August 28, 2024October 16, 2025

For the first time Australians were surveyed on what their favourite ad is, so what is the difference between the two audiences?

How FreshChoice and Dentsu won Cannes silver for their pop-up supermarket in the bush

How FreshChoice and Dentsu won Cannes silver for their pop-up supermarket in the bush

July 17, 2024October 16, 2025

A pop-up supermarket aisle in the middle of the bush and the non-stop full noise of the Cannes Lions. They might seem like a Venn […]

Meet the founders

Meet the founder: Rise & Shine PR

Meet the founder: Let’s Communicate

Founders on what comes next

Meet the founder: Previously Unavailable

Meet the founder: Pead

Meet the founder: One Plus One Communications

Founders who defied the odds

When agency founders trade equity for real partnerships

Meet the founder: Motion Sickness

Meet the founder: Augusto

Meet the founder: The Counsel

Meet the founder: WPR

Meet the founder: Think Folk

Meet the founder: These Guys I Know

Meet the founder: Run Aotearoa

Meet the founder: R&R

Meet the founder: EightyOne Media

Meet the founder: Calibre + Candor

Meet the founder: Rascal Media

Meet the founder: Special

Meet the founder: Quantum Jump

Meet the founder: YoungShand

Meet the founder: AO Studios

Meet the founder: Insight Creative

Profiles

A winning partnership

A winning partnership

October 18, 2022October 26, 2022

Jules Lloyd-Jones, Chief Marketing Officer at Mitre 10, shares what makes the DIY retailer’s approach to customer experience so special.

Marketer of the Year finalist 2022 – Melodie Vickars

October 11, 2022August 13, 2025

Marketer of the Year finalist 2022 – Sean Wiggans

October 10, 2022August 13, 2025

Deep dive

Spark Foundry brings the ‘silver platter’ to New Zealand

Spark Foundry brings the ‘silver platter’ to New Zealand

September 8, 2023July 30, 2026

Nestled within the walls of the iconic Saatchi & Saatchi building, NZ Marketing visits Spark Foundry NZ 18 months after its inception.

Dialling up a transformation: Vodafone NZ’s journey to One NZ

September 6, 2023September 4, 2023

Capturing the summer that never sleeps

June 16, 2023December 9, 2024

From our partners

Let’s talk about feelings, and why marketers should care

The next chapter for Quantum Jump

A new equilibrium for the media landscape

Has your AI traffic gone up? Here’s how to optimise it further

New research shows magazine readers pay close attention to ads

2027 is the year of ‘be different’, says Federation

How Thompson Spencer creates work that moves culture

Welcome to the YouTube era

Kargo helps brands cut through with premium creative on connected TV

Gold Sponsors

Popular

[adinserter name="iv-gpt-ad-1643147085575-0"] [adinserter name="div-gpt-ad-1643147127054-0"]

NZ Marketing magazine provides essential marketing intelligence. It is New Zealand’s only publication targeted specifically to marketing oriented executives and is required reading for marketers in this country.

Subscribe to NZ Marketing

Home
About NZ Marketing
How to contact NZ Marketing
Write for us
Advertise with us
Newsletter
Privacy policy

Search for:

© 2026 NZ Marketing magazine