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Wētā Workshop, MediaWorks, and MBM ‘trolls’ the norm with launch of 3DOOH billboards

October 25, 2023September 18, 2023

Passengers passing through Wellington Airport during June and July encountered what appeared to be a troll causing chaos. 

Hall of Fame 2023 – Andrew Stone

October 24, 2023October 10, 2023

Long-time ad-man Andrew ‘Rocky’ Stone is the 2023 TVNZ-NZ Marketing Awards Marketing Hall of Fame Inductee.

Best Overall Marketing Campaign & Best Data Driven Marketing Campaign 2023

October 24, 2023October 9, 2023

Made For You Review by Spark put the power back in customers hands by allowing them to check if they have the right plan to suit their needs.

Media Mover: Duncan Garner

October 24, 2023September 18, 2023

Popular newsman Duncan Garner talks about the very public fall of Today FM and his rise as MediaWorks’ No.1 podcast host.

Excellence in Travel/Leisure & Entertainment Marketing Strategy 2023

October 23, 2023October 9, 2023

For the first time in its 70-year history, TAB New Zealand was faced with its biggest challenge yet; appealing to a younger audience.

Back to basics

October 23, 2023September 18, 2023

NZ Marketing editor, David Nothling Demmer in conversation with global brand consultant and acclaimed professor Mark Ritson

Best B2C Marketing Campaign 2023

October 20, 2023October 9, 2023

Kiwis are struggling to make sustainable choices while staying warm in their homes, so ANZ set out to enable them to do both.

Best B2B Marketing Campaign 2023

October 20, 2023October 9, 2023

Wanting to reimagine the Brother brand, the ‘It Just Works’ campaign was able to speak to both retail and B2B audiences.

Excellence in Sponsorship Strategy 2023

October 20, 2023October 9, 2023

Wanting to grow the meat category, Silver Fern Farms set out on a mission to change how Kiwis think about premium packaged meat.

Exploring the future of marketing at Salesforce Connections 2023

October 20, 2023September 18, 2023

Among the journalists invited to Salesforce’s Connections 2023 is our Feature Writer Ayla Miller who will report back from the Windy City.

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