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  • Meet the Marketer of the Year finalists

  • Winning advice from Aotearoa’s agency founders

  • July’s round-up talks sport… and hay

  • Only a few left - book yours now

  • Pups and public safety: how NZ Police comms cut through

  • Fame has a PR problem

  • Why we need the human touch in the age of AI

Lumo Pixel Awards 2026 celebrates the ideas shaping New Zealand’s digital OOH future
Cocktails and Conversations event takes a look behind the AI curtain

Meet the founders

Meet the founder: Let’s Communicate

Founders on what comes next

Meet the founder: Previously Unavailable

Meet the founder: Pead

Meet the founder: One Plus One Communications

Founders who defied the odds

When agency founders trade equity for real partnerships

Meet the founder: Motion Sickness

Meet the founder: Augusto

Meet the founder: The Counsel

Meet the founder: WPR

Meet the founder: Think Folk

Meet the founder: These Guys I Know

Meet the founder: Run Aotearoa

Meet the founder: R&R

Meet the founder: EightyOne Media

Meet the founder: Calibre + Candor

Meet the founder: Rascal Media

Meet the founder: Special

Meet the founder: Quantum Jump

Meet the founder: YoungShand

Meet the founder: AO Studios

Meet the founder: Insight Creative

Meet the founder: Together

Industry insight

Customer Experience

Customer Experience Alone Won’t Help Businesses Grow in a Post-Covid World

July 15, 2021July 15, 2021

The emphasis on customer experience is arguably at its greatest today because the structure of almost everything brands do has been upended by the Covid-19 pandemic. Ben Morgan explains why the Business of Experience may be the best approach in determining future customer-focused strategies.

Brand Values Now the Key Drivers of Customer Loyalty

July 9, 2021July 15, 2021

New research from Toluna points says that the concept of consumer loyalty has been turned on its head with Kiwis now more inclined to support brands who align with their personal values.

media planning

4 Tips For More Successful Media Planning

June 30, 2021June 30, 2021

What are the keys to getting the most out of your relationship with a media planner? Jonathan Cotton picks some big brains at MediaCom to find out.

Getting Strategic About Brand Positioning

June 16, 2021June 17, 2021

Annie Dow has been in the brand design business for over 25 years, and is an advocate for using a brand’s positioning to help grow business. She’s made it her mission to share with people the value of design to all businesses – especially when it comes to strategic brand positioning.

From our partners

July 2026 month in media

Support through life’s defining moments: Publicis Groupe NZ’s commitment to staff

Why most creative agencies don’t last (and what Insight Creative did differently)

Lumo to launch Aotearoa’s largest billboard this November

June 2026 month in media

50 years forward: Insight Creative on what matters most

Why print remains relevant

AI filters are changing the structure of market access

Behind the scenes at the YouTube NZ Marketing Awards

Profiles

Deep dive

Top Dogs of Marketing

Top Dogs of Marketing: Bear, Byrdie, Bella and Lady Baabaa from Likeminds

Top Dogs of Marketing: Margot from Academy In-House

Top Dogs of Marketing: Aslan and Gunner from Art of the Possible

Top Dogs of Marketing: ‘GreatHounds’ x Special

Top Dogs of Marketing: Tui from FCB Aotearoa

Top Dogs of Marketing: Blaze from Tonic and Farrimond

Top Dogs of Marketing: Teddy from Thinkerbell

Top Dogs of Marketing: Otto from Alexanders

Top Dogs of Marketing: Bear from Reach

Top Dogs of Marketing: the crew at Phantom Billstickers

Top Dogs of Marketing: Louis from the Marketing Association

Pockets the Chief Nap Officer at Kindred Studio is a Top Dog of Marketing

Top Dogs of Marketing: Pockets from Kindred Studio

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