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Meet the Marketer of the Year finalists
Winning advice from Aotearoa’s agency founders
July’s round-up talks sport… and hay
Only a few left - book yours now
Pups and public safety: how NZ Police comms cut through
Fame has a PR problem
Why we need the human touch in the age of AI

Lumo Pixel Awards 2026 celebrates the ideas shaping New Zealand’s digital OOH future

Cocktails and Conversations event takes a look behind the AI curtain

Meet the founders

Meet the founder: Let’s Communicate

Founders on what comes next

Meet the founder: Previously Unavailable

Meet the founder: Pead

Meet the founder: One Plus One Communications

Founders who defied the odds

When agency founders trade equity for real partnerships

Meet the founder: Motion Sickness

Meet the founder: Augusto

Meet the founder: The Counsel

Meet the founder: WPR

Meet the founder: Think Folk

Meet the founder: These Guys I Know

Meet the founder: Run Aotearoa

Meet the founder: R&R

Meet the founder: EightyOne Media

Meet the founder: Calibre + Candor

Meet the founder: Rascal Media

Meet the founder: Special

Meet the founder: Quantum Jump

Meet the founder: YoungShand

Meet the founder: AO Studios

Meet the founder: Insight Creative

Meet the founder: Together

Industry insight

What drives sales? Making your audience hungry (and happy)

What drives sales? Making your audience hungry (and happy)

December 24, 2024April 10, 2025

TRA Head of Strategy Carl Sarney looks back at four years of data analysis and discovers the power of making your audience feel hungry.

Mass reach as well as personalisation – why programmatic out-of-home is the ‘sweet spot’

Mass reach as well as personalisation – why programmatic out-of-home is the ‘sweet spot’

December 16, 2024November 10, 2025

Programmatic digital out-of-home brings myriad benefits to physical advertising, says Sandra Scott. She explains why it’s on the rise.

Inclusive code is just the start for Special

Inclusive code is just the start for Special

December 12, 2024September 10, 2025

Special developed Inclusive Code to help make advertising more inclusive for underrepresented and underserved communities.

Brand and pop culture wrapped for 2024

Brand and pop culture wrapped for 2024

December 11, 2024June 6, 2025

Move over Spotify Wrapped, we want to know what the biggest brand and pop culture moments are and that is all thanks to Tracksuit.

From our partners

July 2026 month in media

Support through life’s defining moments: Publicis Groupe NZ’s commitment to staff

Why most creative agencies don’t last (and what Insight Creative did differently)

Lumo to launch Aotearoa’s largest billboard this November

June 2026 month in media

50 years forward: Insight Creative on what matters most

Why print remains relevant

AI filters are changing the structure of market access

Behind the scenes at the YouTube NZ Marketing Awards

Profiles

Powering up the energy drink sector

Powering up the energy drink sector

November 13, 2023November 13, 2023

NZ Marketing caught up with Allison Yorston, as she embarks on her second year as the CMO for Frucor Suntory Oceania.

Uno Loco on fostering human connection

October 27, 2023November 28, 2023

Up-and-comer tackles women’s sport marketing

September 26, 2023September 18, 2023

Deep dive

‘Brain drain’ returns to marketing sector

‘Brain drain’ returns to marketing sector

December 14, 2023June 3, 2025

With marketing jobs on the decline, we take a look into what is impacting the ‘brain drain’ that the marketing sector is seeing.

Getting that syncing feeling

December 14, 2023December 14, 2023

The acquisition or retention conundrum

December 14, 2023December 14, 2023

Top Dogs of Marketing

Top Dogs of Marketing: Bear, Byrdie, Bella and Lady Baabaa from Likeminds

Top Dogs of Marketing: Margot from Academy In-House

Top Dogs of Marketing: Aslan and Gunner from Art of the Possible

Top Dogs of Marketing: ‘GreatHounds’ x Special

Top Dogs of Marketing: Tui from FCB Aotearoa

Top Dogs of Marketing: Blaze from Tonic and Farrimond

Top Dogs of Marketing: Teddy from Thinkerbell

Top Dogs of Marketing: Otto from Alexanders

Top Dogs of Marketing: Bear from Reach

Top Dogs of Marketing: the crew at Phantom Billstickers

Top Dogs of Marketing: Louis from the Marketing Association

Top Dogs of Marketing: Pockets from Kindred Studio

Gold Sponsors

Popular

Media buying that works smarter not harder – 36Presents
Don’t know where to start with AI? 36 Presents can help
July 2026 month in media
2026 Marketer of the Year finalist – Anna Lawrence
Support through life’s defining moments: Publicis Groupe NZ’s commitment to staff

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NZ Marketing magazine provides essential marketing intelligence. It is New Zealand’s only publication targeted specifically to marketing oriented executives and is required reading for marketers in this country.

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