AI is an ebike for the mind
Most people don’t know where gen AI is headed. Smudge founder Reuben Bijl says Chat GPT feels like riding an ebike.
Industry Insight
Finalists announced for the YouTube NZ Marketing Awards 2025
The wait is over! Finalists announced for the 2025 edition of the YouTube NZ Marketing Awards.
Kiwi business confidence highest since 2021, says Shaping Business Study
2degrees’ 2025 Shaping Business Study has found Kiwi business sector is at its most optimistic since the survey began in 2021.
What the Omnicom-IPG merger means for media in NZ
The Omnicom-IPG merger may look like a global play, but in a market like New Zealand, the local fallout could be massive. Alex Radford, partner and co-founder at D3, analyses the potential consequences.
What’s the ideal frequency for out of home?
What happens to the brain when you see a billboard – and does it still light up on repeat viewings? JCDecaux decided to find out.
Seven things ecommerce brands are getting wrong in 2025 (and how to fix them)
PH Digital CEO Christine Kearney shares seven things ecommerce brands are getting wrong in 2025 and how to fix them.
A Gen Z graduate reports: My first 30 days working at an agency
Fresh out of uni, Mary Nadong has started as a junior copywriter at Chemistry. The Gen Z graduate tells us about her first month on the job.
What they’re teaching Gen Zs at uni these days
How marketing courses are taught has changed significantly. Two AUT lecturers talk us through what Gen Zs are learning in 2025.
Gen Z spills the tea on agency life
They’re young, fun and making agencies hum. Now Gen Z is joining the ranks, what can the industry learn from the new generation of suits?
Inside PH Digital’s Market Report: May 2025
PH Digital’s Market Report is an essential source of clarity, context and actionable insight. Here is the report for May 2025.