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‘I absolutely bleed orange’

September 10, 2024October 16, 2025

Mitre 10 is celebrating its 50 years and Zahra Shahtahmasebi sits down with CMO, Jules Lloyd Jones to talk past, present and future.

2024 Marketer of the Year finalist – Katie Mills

September 9, 2024August 13, 2025

When the media landscape is uncertain, Katie Mills of NZME is taking it upon herself to be innovative to make sure the media company is on top.

2024 Marketer of the Future finalist – Ceejay Rodrigues

September 6, 2024August 13, 2025

Ceejay Rodrigues found out he was named a finalist at the 2024 YouTube NZ Marketing Awards via a Teams message, and this is how he got here.

2024 Marketer of the Year finalist – Anna Tompkins

September 5, 2024August 13, 2025

Successful in the US, Anna Tompkins is the Global Head of Marketing at Rhodes Pet Science and a finalist at the 2024 YouTube NZ Marketing Awards.

One NZ CEO Jason Paris joins YouTube NZ Marketing Awards 2024 Hall of Fame

September 4, 2024January 13, 2026

CEO of One New Zealand Jason Paris has been inducted into the YouTube NZ Marketing Awards 2024 Hall of Fame.

Announcing… the winners of the YouTube-NZ Marketing Awards 2024

September 4, 2024March 18, 2026

On September 4, the marketing industry of Aotearoa celebrated teammates and colleagues at the YouTube NZ Marketing Awards 2024.

The next big thing

September 4, 2024October 16, 2025

Editor Penny Murray takes a deep dive into the wave of data-driven marketing and finds how to tame it.

Behind the scenes: Gravy Train puts KFC back on track

September 2, 2024October 16, 2025

In an effort to introduce KFC’s new marketing strategy, the fast-food chain teamed up with Special PR to get things on the road.

Wonky thinks out of the box

August 30, 2024October 16, 2025

After earning Kantar’s February Ad Impact award, the fruit and veg susbscription service, Wonky Box is now joining in on the FMCG race.

Not much change, but a lot of differences

August 28, 2024October 16, 2025

For the first time Australians were surveyed on what their favourite ad is, so what is the difference between the two audiences?

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