At Meridian, generating clean energy from renewable sources and betterment of the environment is at the brand’s core. Yet the business knew it needed to connect with its agriculture customers in a more meaningful way, a way that would allow them to cut through the chatter.
Carpet Court knew they had a huge task on their hands when launching into hardwood flooring, yet their creative persistence saw them change consumer perceptions.
Tenfold Creative could see their company Marley was quickly losing its hold on the market, so needed a bright new idea to spark the love their customers had for the brand.
The Health Promotion Agency is aiming for a smoke-free New Zealand by 2025. With many Kiwis still refusing to kick the habit, the Agency decided to shift focus to the impact it has on others, including our pets.
Essano first launched into the NZ skincare industry with originality and promise. However, by 2019 with a drop in sales and a lack of brand recognition, it was time for a complete facelift.
Relying entirely on donations, KidsCan was hit hard by Covid-19, but was not about to let kids go hungry. With the help of agencies and other keen partners they turned a negative into a positive.
Encouraging Kiwi kids to read more The Warehouse’s Goodnight Kiwi campaign was both socially responsible and bang on brand in the build up to Christmas.
With some of the best vineyards in the world and reputable image, New Zealand is known for the quality of its $1.7 billion wine industry. For this reason, Invivo & Co alongside Sarah Jessica-Parker decided to start their global launch with a Sauvignon Blanc from our very own Marlborough.
How marketing leadership turned Meridian energy, one of New Zealand’s largest corporates, into a bold challenger brand championing renewable energy in the retail power market. […]
When AIA bought Sovereign, they faced the challenge of bringing together two different businesses to relaunch to market. They did this by unifying their 1,000+ team towards a collective dream.