How Subtle by Lumo was set in motion
As Subtle by Lumo opens a world of new possibilities to digital outdoor, Lumo CEO Phil Clemas talks to NZ Marketing about getting ‘gentle motion’ on screen.
Creativity that works, brought to you by 
Online exclusive
A collection of online exclusive news stories and features published on NZ Marketing’s website. Check back regularly to see any stories you might have missed.
The ‘trustfluence’ era
A rising credibility crisis sees trust as the new currency, says Thompson Spencer executive account director Molly Scott.
Mitre 10 lets Wonder Walk do the talking at Laneway Festival
Mitre 10’s Wonder Walk felt like stepping through a portal into another world where new sensory experiences await at every turn.
January 2026 Month in Media
Together’s January 2026 round-up of media stories highlights how interfaces consumers use to discover brands are changing rapidly.
Why ‘responsible media’ must unify brand safety, suitability and sustainability
Sarah Vosloo, head of digital performance at Spark Foundry NZ, on why brand safety and sustainable advertising go hand in hand.
December’s Month in Media
Together’s December 2025 round-up of media stories hints at what media planning needs to prepare for in 2026.
HelloFresh’s cold call case and the court of public opinion
HelloFresh’s recent fine for misleading customers struck a chord with Emily Hill – a reminder of how high the stakes of accountability are.
The man behind the midnight screenings: Rocky Horror Picture Show
Screening The Rocky Horror Picture Show at midnight took the film from flop to famous. But whose idea was it and why?
Inside Publicis Groupe’s new connected campus
Publicis Groupe Aotearoa has opened a new Sale Street office, uniting all its creative, media and digital agencies under one roof.
November’s month in media
It’s Together’s monthly round-up of media stories. November 2025 felt like a culmination of several themes that have dominated the year.