Inside PH Digital’s Market Report: September 2025
Steady orders and loyal customers signal opportunity to lift conversion, retention and order value through refinement.
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A collection of online exclusive news stories and features published on NZ Marketing’s website. Check back regularly to see any stories you might have missed.
Effie Awards Aotearoa: Why this year’s results matter
Effies convenor of judges Murray Streets says the awards are not about trophies, but about sharing insights on great marketing.
Original wins in the sea of sameness
Does your brand look like all the others? Adam Brami plays spot the difference with risk-averse creative and offers some tasty takeaways.
Life of a Taylor Swift fangirl
The day Taylor Swift fans have been waiting for is here: Life of a Showgirl, is out at last. We attend her masterclass in audience connection.
September’s Month in Media
Together brings you the Month in Media. September 2025 saw major moves in agentic payments, positive signs for local print and big steps in media measurement.
Top Dogs of Marketing: Bear, Byrdie, Bella and Lady Baabaa from Likeminds
This motley crew includes two border terriers, a huntaway and… a lamb? Read on to see how these fluffy creatures contribute to agency life.
Top Dogs of Marketing: Margot from Academy In-House
Margot from Academy In-House is an expert at finding gaps in the market. The English springer spaniel holds the title of Proximity Engineer.
Inside PH Digital’s Market Report: August 2025
Solid gains signal confidence in a notoriously tricky trading month. Find out more in PH Digital’s August Market Report.
Top Dogs of Marketing: Aslan and Gunner from Art of the Possible
Meet old-timer Aslan and Gunner, a relative youngster who is Chief Paw-fficer and Head of Office Morale at marketing and creative consultancy Art of the Possible.
Local tech leadership is a game-changer for NZ marketers
As digital tools evolve, New Zealand marketers stand at a crossroads: rely on standardised global platforms or harness local expertise.