David ‘DT’ Thomason’s advice on writing briefs
Advertising legend David ‘DT’ Thomason was behind the strategy for Tina from Turners. He knows a thing or two about writing briefs.
Profiles
Milk Creative Director shares how great ideas come about
Milk Creative Director Anthony Hos says bouncing ideas off colleagues always makes work better, sharing how their creative ideas come to life.
UFO Rodeo, the origin story
Under UFO Rodeo is Augusto, Ballyhoo, Dark Doris and Cornerstone – all businesses under Leon Kirkbeck’s newly transformed media company.
Student radio station 95bFM is the definition of resilience
Student radion station 95bFM is used to a rough media scene – it has tips for traditional media on how to stay resilient.
Crime reporter says the story is in the detail
She was once a detective, but now she’s a journalist unravelling some of the mysterious crimes that happen in windy Wellington for The Post.
Droga5 Aotearoa CCO has a remedy for gunslinger situations
From writing a book to creating the latest ads, creative Damon Stapleton talks to NZ Marketing Magazine about what really is different.
Indie agency Together expands, but the mission remains the same
As an indie agency, Together has been able to shine through the competition. But how did the two friends, colleagues and co-founders do it?
Kiwi networked agencies have creativity without borders
There are a number of networked agencies in New Zealand. They have global connections, but what makes them still Kiwi at heart?
One step beyond
Media agency PHD have been awarded a number of times in 2024, so how did they become this beast?
‘Don’t fear being wrong’
Sports commentator Scotty Stevenson sits down with Zahra Shahtahmasebi to talk about what his day looks like and advice for young dreamers.