Blog - Page 15 of 80 - New Zealand Marketing Magazine

2024 Marketer of the Future finalist – Ceejay Rodrigues

Ceejay Rodrigues found out he was named a finalist at the 2024 YouTube NZ Marketing Awards via a Teams message, and this is how he got here.

Successful in the US, Anna Tompkins is the Global Head of Marketing at Rhodes Pet Science and a finalist at the 2024 YouTube NZ Marketing Awards.

CEO of One New Zealand, Jason Paris, has been inducted into the YouTube NZ Marketing Awards 2024 Hall of Fame.

On September 4, the marketing industry of Aotearoa celebrated teammates and colleagues at the YouTube NZ Marketing Awards 2024.

Editor Penny Murray takes a deep dive into the wave of data-driven marketing and finds how to tame it.

In an effort to introduce KFC’s new marketing strategy, the fast-food chain teamed up with Special PR to get things on the road.

After earning Kantar’s February Ad Impact award, the fruit and veg susbscription service, Wonky Box is now joining in on the FMCG race.

For the first time Australians were surveyed on what their favourite ad is, so what is the difference between the two audiences?

Kantar’s Blueprint for Brand Growth uses 6.5 billion data points to rewrite the marketing playbook, analysing 54 markets over 10 years.

We know video is essential, but how do you shoot for success on different platforms? Webflicks founder Lou Harness gives a quick rundown.