10 (occasionally immutable) Laws of Marketing
As change rhetoric rules the day, Damon Stapleton shares the tried-and-tested creative laws he lives by and that have proved invaluable in creating compelling marketing.
AuthorZahra Shahtahmasebi
Inside the September/October 2020 Issue of NZ Marketing
A look inside the latest issue of NZ Marketing magazine, including: Marketing Brand NZ to Kiwis, The Future of Events, Breaking Down the Silos in Marketing, Design-led Digital Marketing Advice and a whole lot more.
The Latest Augmented Reality Trends Impacting Marketing
A look into what’s shaping the latest augmented reality trends in New Zealand, and how these are changing the way marketers reach their customers.
Don’t Change the Channel: What Makes TVNZ New Zealand’s Media Business of Choice
An exclusive chat with Jodi O’Donnell, Commercial Director at TVNZ, on why the broadcaster is the media business of choice for most Kiwis, how the challenge of Covid-19 has effected this and what she’s doing to better engage marketers.
The Subtleties of Selling Out of Home
Heading up an award-winning sales team at oOh!media, Sales Director Ben Gibb sits down with NZ Marketing for a wide-ranging discussion on the state of OOH in the time of Covid-19. He shares unique insight on where the industry is headed, the impact of new technologies such as programmatic and his winning sales philosophy.
Digital Communications Transformed
Sending transactional documents by email sounds easy, but it’s a minefield for the uninitiated. Leading the way in digital communications, Cumulo9 is helping safeguard consumers while optimising CX.
The Smart Mailbox
Simplifying the path to purchase for buyers and brands, ReachMedia is leading the way in smart letterbox flier distribution in New Zealand.