Excellence in Long-Term Marketing Strategy 2022
Wanting to challenge Aotearoa’s stereotypes about tradies, BCITO set out on a mission to change people’s perceptions.
Wanting to challenge Aotearoa’s stereotypes about tradies, BCITO set out on a mission to change people’s perceptions.
With sales on a steep decline, ASPEN NZ knew it was time to change people’s perceptions of Viagra, and chose to take a new approach.
To combat the decline of the Rangitikei Free Range Chicken line, Tegel NZ decided to stand out from the crowd.
AIA built a technology solution that triggered search bids based on competitor TV ads running in real time.
IAG’s entry in the B2B Marketing Strategy category set about offering a product for tradies that spoke their language.
Mitre 10 has consistently rolled out inspirational campaigns, content and customer experiences that hit the nail on the head.
Madeline Youngman’s work for MONDAY Haircare helped her win Up-&-Coming Marketer of the Year 2022.
A perfect marriage between creativity, customer data and media technology – Woolworths delivered on its online shopping promises.
From his brand work to educating the next generation of creative minds, Mike Hutcheson is a deserving Marketing Hall of Fame inductee.
Pic’s are no ordinary ‘corporate’ company – they like to do things differently, especially their marketing.
Powershop and MBM’s partnership has stood the test of time, with 15 awards under its belt as a duo, the success is worth bragging about.
A first of its kind analytics approach helped Wendy’s reach a higher propensity of customers a understand its customers better.