Young audiences are hard to reach. But not for Re: News
Multimedia journalist Zoe Madden-Smith says Re: News easily engages the hard-to-reach rangatahi because they know what they want.
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AuthorRachel Tsai
Mates have a sweet as idea
A chat over drinks with some mates led entrepreneur Joe Harawira to create Wai Mānuka, a product now breaking into international markets.
Advertising is about ‘the power of ideas’
Zola Prendeville is a senior media planner buyer at MBM Wellington. She brings zest to her work and a genuine care for people.
How retail media expert Samantha Osborne connects with customers
Samantha Osborne, general manager of Cartology NZ, loves an opportunity to drive results. She’s been at the forefront of retail media in New Zealand from the beginning.