NZ Marketing Team, Author at New Zealand Marketing magazine

Best B2B Marketing Campaign winner 2025: Kiwibank

As Kiwi SMEs were being overlooked, Kiwibank stepped up with empathy and action, proving itself a true champion.

To stay true to its commitment to keeping grocery prices low, Pak’nSave used data and tech to help shoppers save with its Top 50 price check.

NZSki found a playful, low-budget way to revive the patchy spring season: turning spring skiing into a fun, rewarding experience.

It was the charity event of the year: more than 6,000 Kiwis came together to reclaim a world record and raise half a million dollars.

At just 22, Simran Wadhawan hit the road to success at full speed, becoming the youngest marketer at Goodman Fielder.

Spark could’ve flashed cash like every other ‘n00b’ brand, or actually done something for the community. It chose doing.

Matthew Pickering has driven a remarkable turnaround during his long term at ANZ, and he shows no sign of slowing down.

A nimble team of 60 marketing experts at Zuru is redefining what’s possible in the global FMCG landscape by challenging the status quo.

Craig Baldie is the YouTube NZ Marketing Awards Hall of Fame inductee for 2025. Here he chats with NZ Marketing.

Who won? Here’s a roundup of the YouTube NZ Marketing Awards winners 2025 – the night saw Vogel’s take out Brand of the Year.