From his brand work to educating the next generation of creative minds, Mike Hutcheson is a deserving Marketing Hall of Fame inductee.

Pic’s are no ordinary ‘corporate’ company – they like to do things differently, especially their marketing.

Powershop and MBM’s partnership has stood the test of time, with 15 awards under its belt as a duo, the success is worth bragging about.

A first of its kind analytics approach helped Wendy’s reach a higher propensity of customers a understand its customers better.

Following the unprecedented hardships of 2020, Lumo Digital Outdoor took it upon themselves to help Kiwi businesses in need.

Every Kiwi Vote Counts set out to mobilise dismally participating overseas Kiwi voters to take part in New Zealand’s 2020 General Election.

With flagging sponsorship attribution, ASB needed to improve its market position. So, ASB gave away the National rugby team.

With a vision to be the most loved power company Electric Kiwi brought its comms strategy to life with a catchy tune.

Before the seltzer category had even made its way to New Zealand shores, DB Breweries were one step ahead.

After securing a partnership with Graham Norton, NZ wine company Invivo & CO managed to disrupt New Zealand’s wine market and the world’s.

Perceived as old-fashioned, Flybuys required a complete transformation. After repositioning the brand, membership has soared.

Looking to engage Kiwis on the topic of content insurance, IAG introduced Tally, a fun extension to its State Contents Insurance brand.