Best B2C Marketing Campaign 2023
Kiwis are struggling to make sustainable choices while staying warm in their homes, so ANZ set out to enable them to do both.
Kiwis are struggling to make sustainable choices while staying warm in their homes, so ANZ set out to enable them to do both.
Wanting to grow the meat category, Silver Fern Farms set out on a mission to change how Kiwis think about premium packaged meat.
Wanting to reimagine the Brother brand, the ‘It Just Works’ campaign was able to speak to both retail and B2B audiences.
Squirrel needed a campaign that fit the budget, fostered trust with homebuyers, and levelled the playing field for homeowners and savers.
With the voting turnout on a steady decline across NZ and specifically New Plymouth, the local district council had a goal to change this.
Seeing that Kiwis needed a trusted source of information on property, Trade Me, stepped up to provide this.
With a goal to eliminate viral hepatitis C, Te Whatu Ora embarked on a campaign that wasn’t just another government announcement.
Building on the success of previous campaigns, The National Collective of Independent Women’s Refuges set to work to match or exceed them.
With the STEM industry in New Zealand facing a huge shortfall in skills, Engineering NZ embarked on a mission to inspire rangatahi.
Facing some startling statistics about fires in New Zealand, Fire and Emergency NZ set about to change them for the better.
Zuru Edge is all about disrupting and challenging the status quo and has its sights set on the pet treats industry with BONKERS.
PAK’nSAVE strives to provide Kiwis the lowest food prices, but with less stores and low advertising spend, the supermarket must work hard.