The TikTok prodigy
Jony Lee of brand marketing agency, The Attention Seeker has cracked the code of TikTok and shares a snippet of her recipe to success.
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The power of print: How publishers are adapting in a digital world
Publishers are aiming to deliver branded content that goes beyond paper and ink, but are media buyers and marketers seeing this value?
Inside PH Digital’s Market Report: June 2025
Shoppers are back – but now what? PH Digital’s June Market Report breaks down the results for Q2 2025 and looks ahead to Q3.
Comms Council census shows diversity is a priority
The Comms Council has early results from its latest DEI Census Survey. There’s still a lot of room for progress, says its CEO Simon Lendrum. […]
Inside PH Digital’s Market Report: May 2025
PH Digital’s Market Report is an essential source of clarity, context and actionable insight. Here is the report for May 2025.
Meet Liz Wright: the new digital face of Skinny
On March 3, Skinny launched its AI-powered brand ambassador and according to parent company Spark, it’s a world first.
Mass reach as well as personalisation – why programmatic out-of-home is the ‘sweet spot’
Programmatic digital out-of-home brings myriad benefits to physical advertising, says Sandra Scott. She explains why it’s on the rise.
Best Not-For-Profit Marketing Campaign Winner 2024
Children’s charity, Variety NZ has been supporting Kiwi kids for Christmas for years, which has led it to win Best Not-For-Profit Marketing Campaign in 2024.
Pinterest reveals its predicted trends for 2025
Considered a cheat sheet for brands, Pinterest reveals its predicted trends list for 2025. Watch out there is a lot of pickles.
Brands press the upgrade button on sponsorships
In recent years how companies and brands work around sponsorships has changed drastically, but how has it affected consumers?