You searched for DIG PR - Page 4 of 49 - New Zealand Marketing Magazine

Target practice

With more marketing channels available, you’d think getting your message out would be a breeze. Not so, says Struan Abernethy, CEO of REACH

The CXM team at Proximity New Zealand answer the questions they hear most often from marketers who are kicking marketing automation’s tires.

The upcoming festive season is set to have its challenges but Yury Glikin says there’s opportunity to create a powerful shopping moment.

Managing Partners at Award-winning agency Together, Kris Hadley and Rufus Chuter reflect on what sets them apart.

Liam Crause explains why marketers should sit up and take notice of what retail media has to offer as a full-funnel solution.

Ahmad Salim shares why 2021 was the time to make bold moves, and what the future holds for creative marketing in NZ.

In a flooded market Vodafone was losing customers. The company needed a reset – and their quest started and ended with the customer.

The National Collective of Independent Women’s Refuges helped vulnerable women and children thanks to a well-executed marketing strategy.

Privacy on the internet is of ongoing concern. David Nothling-Demmer speaks to Google’s Jessica Martin, about a privacy conscious eco-system.

TRACK Aotearoa Managing Director Andy Bell unpacks frequent personalisation mistakes and what we can learn from them.