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All your questions about the 2021 TVNZ-NZ Marketing Awards answered.


How do I enter?

Entries for the 2021 TVZN-NZ Marketing Awards are now closed.

Is there anything new about entering the TVNZ-NZ Marketing Awards this year?

The entry process follows the same format as years past, and all categories and the judging process remains unchanged from 2020.

What is the difference between the Sector and the Excellence Awards?

The Sector Awards recognise the best-in-breed marketing within specific industry categories while the Excellence Awards recognise excellence in specific marketing disciplines across different industries.

How many awards can I enter for each campaign?

You can enter the same marketing initiative/project into as many Sector Awards and Excellence Awards as you like with the exceptions:

  • Either Consumer Products and Services or FMCG.
  • Either Not-for-Profit or Public Sector.

You must complete a separate electronic Sector Award entry form and Excellence Award entry form for each of the marketing initiatives/projects being entered.

What is the entry deadline?

Entries have closed. The finalists will be announced at the beginning of July. For any enquires regarding your entry or the judging process please email [email protected].

Can I get my agency to help me with my entry?


What do I do if I have confidential information in my entry form?

Please bold any confidential information contained within your entry.

In the event your entry becomes a finalist and/or winner we reserve the right to use any information that is not emboldened in the profiling of the entry online, in print and/or on the AV on awards night.

Do I need to provide supporting material as part of my entry?

Supporting material must be uploaded as part of the entry process. Supporting material must include 6-10 images, that best represent the marketing project/initiative. Full specification details can be found in the online portal under the supporting material tab.

A company/ brand logo must be supplied as well. The supporting material supplied may be used on the website, in print and/or on the AV on awards night.

Are there any special entry requirements I need to be aware of to enter the individual award?

Nominees for Young Marketer of the Year, Marketer of the Year need to be available for an interview with the judges on dates to be announced soon.

The Events Team will liaise directly with the nominees for timings and details.

Can I edit my entry/credits after I’ve submitted my entry and paid?

There are no changes to admissions after you have entered and paid, however should you have any concerns or questions regarding this please contact the Events Team at the Marketing Association.


What is the qualification period to enter the Sector and Excellence Awards?

Entries for the Sector and Excellence Awards must relate to the period 13 June 2020 – 14 May 2021 (this is the last day of entries received) and must relate to a marketing initiative/project that originated in New Zealand. If a marketing initiative/project has previously entered into the marketing awards, the new entry must clearly detail how this entry is different from the one previously entered.

Can I still enter the awards if the campaign started prior to 13 June 2020 but was still running during the qualification period?


What is the qualification period to enter the Long-Term Agency Partner Award?

This award recognises a long-term partnership between a brand and an agency over a sustained period of no less than five years. The award will go to the company and its agency that best demonstrates how their long-term partnership has improved business outcomes for the client and produced world-class marketing work and results.

What is the qualification period to enter the Long-Term Marketing Excellence Award?

This award recognises marketing excellence over a sustained period of no less than three years. The award will go to the company or brand that best demonstrates how a superior marketing strategy, consistently applied, has driven business improvement over time.

Please Note: You are not eligible to enter the Long-Term Marketing Excellence if you have won this category in the past 3 years.

What is the qualification period to enter the Marketer of the Year Award?

The judges are looking for a marketing leader who has demonstrated success in a diverse range of marketing skills and competencies and has achieved outstanding results throughout his or her marketing career, with an emphasis on measurable achievements in the past 12 months.

What is the qualification period to enter the Young Marketer of the Year Award?

Open to those at the very beginning of their marketing careers. This will be awarded to the marketer, who with no more than 2 years’ marketing experience, has been able to make a significant contribution to a marketing project or initiative within their company over the last 12 months. (Please Note: Applicants need to be NZ residents at time of application)

How much does it cost to enter?

Sector Awards or Excellence Awards 

  • $395 + GST for one category
  • $750 + GST for two categories
  • $1000 + GST for three categories
  • $1250 + GST for four categories
  • $1500 + GST for five categories
  • Additional Awards – $50 + GST per additional category (after first five categories)

Individual Category Awards

  • $195 + GST per entry

Late Entry Fee

  • $150 + GST per entry

Marketing Hall of Fame

  • Free


How can I pay for my entries?

Credit Card: Please note that there is an additional fee of 2.9% for credit card payments.

Invoice: Payable within 7 days.


Interested in being a judge?

If have you have not been a judge before with the TVNZ-NZ Marketing Awards and wish to find out more, please email [email protected] with your contact details and a short bio.

Awards Ceremony

When is the awards ceremony?

The Winners will be presented vis Virtual Event on Thursday, 2 December, 2021 at 12pm streamed here.

What is the dress code for the event?

Whatever you feel most comfortable in.

How do I purchase tickets?

No tickets are required for the Virtual Event.

Do I get a refund if I previously booked for the in-person event?

Any ticket(s) previously purchased for the in-person event are no longer required, and as such will be refunded in full if payment has been made to the Marketing Association. For any tickets not paid, your invoice will be credited and the team at the Marketing Association will be sending these through to the person who booked the tickets. If you have any questions please email them: [email protected].

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