Ayla Miller, Author at New Zealand Marketing Magazine

Four Square’s medieval marketing magic

Diane Clark, Head of Marketing & CX at Four Square, shares what went into revitalising the iconic Four Square brand.

NZ Marketing caught up with Allison Yorston, as she embarks on her second year as the CMO for Frucor Suntory Oceania.

The women of Publicis Groupe ANZ reflect on how the organisations diverse and inclusive policies has impacted their career paths.

Brand experience agency Uno Loco is headed for a future where human-to-human connection reigns supreme.

Passengers passing through Wellington Airport during June and July encountered what appeared to be a troll causing chaos.

Among the journalists invited to Salesforce’s Connections 2023 is our Feature Writer Ayla Miller who will report back from the Windy City.

We explore how AI is shaking up the marketing industry and how we as an industry can prepare for the future.

From appearing on billboards to takeaway cups, and outside an exotic dance club, we go behind the scenes of Skinny’s ‘Phone It In’ campaign.

With Bluebird marking its impressive 70 year milestone of delighting Kiwis’ tastebuds, we delve into its appeal as a snacking sensation.

Diane Clark used her skills and innovative thinking to lead a transformation of the Four Square brand which caught the judges attention.